Source: How To Be Your Niche’s Big Wig
Many times, when talking about working on your Niche, it is not a good idea to think of it in isolated terms.
Every newbie and newcomer wants to get through those early and “unknown” stages to become the leaders of their markets. It’s just a natural ambition and it is not anything that you should be ashamed of or try to hide. This is a common goal; to get so well known and respected that they have the ability to sell whatever you want. Obviously, though, it is going to take a lot of hard work to reach this point. It also takes more than simply creating a good product. It’s totally likely that there are a few people at the center of your niche or market and that everything seems to revolve around them. This circle is where you want to be. Here are a few ways that you can do that.
Pick a few people whom you truly admire and, this sounds terrible we know–stalk them over the Internet. Don’t let it be creepy or scary; never go to the person’s house uninvited, for example. Rather, subscribe to any feeds they publish. Just Like their Facebook pages. If the person owns or has started any groups on LinkedIn, join them. Attend the events during which they are speaking or highlighted.
Don’t worry about talking to or interacting with them at this stage, just use the time to familiarize yourself with them. Become active in the communities that surround them-comment on blog posts and in group discussions, etc. You don’t want to be the person who knows them only by name and not by whom they are or what they do.
Is your big wig’s website glitchy? Did they mail out an email with a broken link contained within it? Has something gone awry with one of their products? Let the person know! After all, everyone is in the business of keeping both readers and buyers happy. This isn’t possible when the products or websites are problematic. The problems need to be made clear to the creator. Be respectful when you notify them of the problem. Most of the time the person is going to thank you for speaking up. It is possible that they might even tell others about you or check you out.
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Write a piece offering your opinion on the products and services they offer. Remember, you aren’t trying to help them market or promote something. Create a transparent review of a product one of the Hot Shots you like has created. If you do not like it, say so. Tell the truth if you know they person is wrong. If you love whatever it is that he or she has produced, say that as well. An honest review gets people’s attention, even if you are saying negative things. As more and more people start listening to what you have to say, the faster you will be able to get to the top of the ladder.
There is a lot that you can try when you want to earn admittance into the inner circle of “big wigs” and front runners in your market. This article has talked about just a couple of them. As you work and learn you are going to think up all sorts of great and genuine methods of letting your inner circle know exactly who you are.